The Beech Tree will communicate with its customers by: 

● Meeting with businesses within the local community and beyond; 

● Using social media such as Twitter, YouTube, Facebook, and LinkedIn; 

● Attending festivals and community fairs to generate interest;

● Sponsor school projects and initiatives; 

● Providing contact information on the company website.

To grow the company, The Beech Tree will do the following:

● Network at local events, school productions, and independent bookstore conferences;

● Advertise on local newsletters, radio and TV stations;

● Establish a company website that contains engaging multimedia content about our services;

● As the business grows, advertise in publications that reach our target industries.